Marketing and merchandising in the fashion industry

 
  • Types of buyers and their behavioural styles
  • Strategy for the selection of a market and client segment
  • Fundamentals of business planning
  • Marketing communications
  • Brand and brand development strategy
  • Fundamentals of pricing
  • Distributor network development strategy
  • Fundamentals of merchandising
  • Capitalization of talent

 

  • Русский